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Rewind Networks and LYD announce strategic partnership to expand HITS franchise in Korea

LYD to represent Rewind in Korea in areas such as distribution, localization, marketing and advertising sales

Singapore/Seoul/Bali, 24 April 2019

Rewind Networks and LYD today announced a strategic partnership to expand the HITS franchise in Korea. The announcement was made during the opening day of the 2019 Asia-Pacific Video Operators Summit (APOS).

The partnership aims to launch and grow Rewind’s HITS brand franchise, anchored by its core proposition of “The Best TV. All in One Place” – in Korea. LYD will oversee areas such as distribution, localization, marketing and advertising sales of the HITS channel, with the possibility of a dedicated Korean feed. The two companies will also explore opportunities to bring classic Korean content to global audiences.

“As one of the major epicenters for global entertainment, Korea is an important market for Rewind Networks’ Asia ambitions,” said Avi Himatsinghani, CEO, Rewind Networks. “We look forward to working closely with LYD and strategically leveraging their expertise in the Korean market, so that viewers in Korea can also enjoy HITS’ unique core proposition of The Best TV. All In One Place.”

“Through this partnership, LYD looks forward to amplifying the success that Rewind’s HITS brand has enjoyed in Asia even further in the Korean market,” said Joon Lee, CEO, LYD, “Koreans are some of the world’s savviest connoisseurs of content and with our expertise, we are confident that the HITS proposition will strongly resonate with them.”

HITS is Rewind Networks’ maiden venture launched in 2013 as a linear 24x7 pan-regional pay-TV service. Through its core proposition of “The Best TV. All In One Place” – HITS features a curated selection of the greatest Hollywood television drama and comedy series from the past few decades in High Definition. Key titles on HITS include Little House on the Prairie, The Nanny and Baywatch.

LYD is a Korea based contents distribution company that offers international companies customized gateways into Korean media, content and special projects. LYD is also the biggest distributor of international TV/media brands in Korea as well as a leading Korean content distributor in Asia.

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About Rewind Networks

Incorporated and Headquartered in Singapore, is a Multimedia Branded Entertainment Company dedicated to providing the Best in Class content to audiences across the Asia Pacific region.

HITS HD is Rewind Networks’ maiden venture launched in 2013 as a linear 24x7 pan-regional pay-TV service. It features a curated selection of the greatest television drama and comedy series from the past few decades in High Definition.

HITS is the fastest growing basic general entertainment channel in Asia, reaching more than 12 million households across 10 countries: Singapore, Malaysia, Indonesia, The Philippines, Taiwan, Vietnam, Thailand, Brunei, Myanmar and the Maldives. The channel is available on the basic packs of leading pay TV platforms and OTT services in these countries including StarHub, Singtel, Astro, MNC Vision, Cignal, SKYcable, MOD, CNS, K+, VTVcab, Viettel, CANAL+ and Kristal Astro.

HITS MOVIES HD, the second service from Rewind Networks, is a brand new 24x7 pan-regional pay-TV channel launching on 1 October 2018 on StarHub in Singapore and HOOQ in Indonesia. The service celebrates the best movies ever made from the 1960s to the 1990s, featuring a carefully curated selection of the finest films in HD from across major studios.

Rewind Networks has secured extensive licensing deals with leading studios such as Disney Media Distribution, CBS Studios International, NBCUniversal International, Sony Pictures Television, 20th Century Fox Television Distribution, MGM Studios, Paramount Pictures, FremantleMedia, Warner Bros Television and Carsey-Werner.

It will continue to progressively launch HITS HD and HITS MOVIES HD in other South East Asia markets as well as Hong Kong and Taiwan.

To know more log on to www.hitstv.com.

For media-related enquiries, please contact:

Haikal Jamari
Manager, Marketing & Digital Media
Rewind Networks
e: haikal@rewindnetworks.com
t: +65 6635 3988

About LYD

LYD is a content distribution company that offers customized gateways in and out of Korea. LYD is Korea's biggest distribution agency for international channels and contents and is also one of the top international distributors for Korean entertainment contents and IPs for TV channels and top global OTT platforms around the world. It is a subsidiary of IYUNO Media Group.

For media-related enquiries, please contact:

Stacy Chi
Manager, Media & Contents Business
LYD
e: owl1@lydnetworks.com